Tide Dry Cleaners Celebrates Seven Years in Mason
November 30, 2017
FOR IMMEDIATE RELEASE
November 30, 2017
Contact: Allie Haen
Phone: 608-556-6999
Email: ahaen@evokebrands.com
Tide Dry Cleaners Celebrates Seven Years in Mason
Mason Built the Model for America’s Fastest Growing Dry Cleaning Brand
Mason, OH – In 2008, P&G and Tide Dry Cleaners set out to change the dry-cleaning industry for good by delivering a level of quality, convenience and customer service not seen in dry cleaning; not just for dry cleaning guests, but for employees as well. After a successful test in Kansas City, the brand chose Mason as the first location outside of the initial test and hasn’t looked back over the past seven years. With 60 stores and counting, the chain has grown to become the 4th largest dry cleaner, by number of units, in the United States.
“We knew we wanted to grow in Cincinnati and Mason was a great start. The area was fast growing with excellent demographics and a lot of retail activity, which was key to our success model in Kansas City,” said Thomas Flaherty, the CEO of Agile Pursuits Franchising, Inc.
Since opening on October 31, 2010, the Mason store has been a model for the Tide Dry Cleaners system. It continues to be one of the largest volume dry cleaners in the Tri-State area and the country. It’s home to the Melinda Skinner Training facility, which hosts training and orientation programs. The Mason location was expanded this summer to a new mega plant format – a test for Tide Dry Cleaners largest volume stores.
“We expanded our valet lanes, refreshed our lobby and doubled the capacity in our plant with the newest technologies. The coolest new technology for our guests is our 24/7 kiosk, it’s like an ATM for your clothes. For after-hours access, guests used to call and request a locker. Now, any guest with a credit card on file can pull up anytime and get their clothes delivered directly off the racks, automatically,” says Director of Corporate Operations, Dave Howard. “Mason is the first Tide Dry Cleaners experience that most of our franchisees have with the brand and that experience is part of why franchisees fall in love with our concept,” said Flaherty. “And so much of that great experience is the positive feedback from our guests in Mason.”
As a thank you, Tide Dry Cleaners in Mason will host a guest appreciation event on Saturday, December 2nd from 8am to 5pm by cleaning two free items (some exclusions apply) to everyone that comes by.
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About Tide Dry Cleaners For more than 70 years, Tide® laundry detergent has been caring for the clothes of American families. Tide Dry Cleaners is an innovative extension of the Tide® brand, providing superior service that customers want for their dry cleaning. The franchise system is rapidly expanding across the United States. For more information on the Tide Dry Cleaners business or franchising opportunities, please visit http://www.TideDryCleaners.com. About Agile Pursuits Franchising, Inc. Founded in 2008, Agile Pursuits Franchising, Inc. (APFI) is a wholly-owned subsidiary of Procter and Gamble. APFI is a franchisor and operator of Tide Dry Cleaners with locations across the United States. To locate a store near you, please visit http://www.TideDryCleaners.com. About GreenEarth® Cleaning GreenEarth® Cleaning was founded in 1999 by industry-renowned dry cleaners, Jim Barry, Ron Benjamin and Jim Douglas. GreenEarth® technology is licensed by more than 1,300 dry cleaners worldwide. For more information, visit www.GreenEarthCleaning.com.
November 30, 2017
Contact: Allie Haen
Phone: 608-556-6999
Email: ahaen@evokebrands.com
Tide Dry Cleaners Celebrates Seven Years in Mason
Mason Built the Model for America’s Fastest Growing Dry Cleaning Brand
Mason, OH – In 2008, P&G and Tide Dry Cleaners set out to change the dry-cleaning industry for good by delivering a level of quality, convenience and customer service not seen in dry cleaning; not just for dry cleaning guests, but for employees as well. After a successful test in Kansas City, the brand chose Mason as the first location outside of the initial test and hasn’t looked back over the past seven years. With 60 stores and counting, the chain has grown to become the 4th largest dry cleaner, by number of units, in the United States.
“We knew we wanted to grow in Cincinnati and Mason was a great start. The area was fast growing with excellent demographics and a lot of retail activity, which was key to our success model in Kansas City,” said Thomas Flaherty, the CEO of Agile Pursuits Franchising, Inc.
Since opening on October 31, 2010, the Mason store has been a model for the Tide Dry Cleaners system. It continues to be one of the largest volume dry cleaners in the Tri-State area and the country. It’s home to the Melinda Skinner Training facility, which hosts training and orientation programs. The Mason location was expanded this summer to a new mega plant format – a test for Tide Dry Cleaners largest volume stores.
“We expanded our valet lanes, refreshed our lobby and doubled the capacity in our plant with the newest technologies. The coolest new technology for our guests is our 24/7 kiosk, it’s like an ATM for your clothes. For after-hours access, guests used to call and request a locker. Now, any guest with a credit card on file can pull up anytime and get their clothes delivered directly off the racks, automatically,” says Director of Corporate Operations, Dave Howard. “Mason is the first Tide Dry Cleaners experience that most of our franchisees have with the brand and that experience is part of why franchisees fall in love with our concept,” said Flaherty. “And so much of that great experience is the positive feedback from our guests in Mason.”
As a thank you, Tide Dry Cleaners in Mason will host a guest appreciation event on Saturday, December 2nd from 8am to 5pm by cleaning two free items (some exclusions apply) to everyone that comes by.
###
About Tide Dry Cleaners For more than 70 years, Tide® laundry detergent has been caring for the clothes of American families. Tide Dry Cleaners is an innovative extension of the Tide® brand, providing superior service that customers want for their dry cleaning. The franchise system is rapidly expanding across the United States. For more information on the Tide Dry Cleaners business or franchising opportunities, please visit http://www.TideDryCleaners.com. About Agile Pursuits Franchising, Inc. Founded in 2008, Agile Pursuits Franchising, Inc. (APFI) is a wholly-owned subsidiary of Procter and Gamble. APFI is a franchisor and operator of Tide Dry Cleaners with locations across the United States. To locate a store near you, please visit http://www.TideDryCleaners.com. About GreenEarth® Cleaning GreenEarth® Cleaning was founded in 1999 by industry-renowned dry cleaners, Jim Barry, Ron Benjamin and Jim Douglas. GreenEarth® technology is licensed by more than 1,300 dry cleaners worldwide. For more information, visit www.GreenEarthCleaning.com.
